Girişimci Kafası archive

Advertising and marketing

Advertising and marketing: the closure stories and lessons of 15 startups.

Startups1,686
Known capital burned$31.2 billion
Average lifespan10.3 years
Most common causeBusiness model failed
Countries81
Biggest lossArgo AI ($3.6 billion)

15 startups

Closed2013 – 2019

Ligatus Türkiye

The ad network serving native ads dressed as content recommendations on news sites

TurkeyBusiness model failed
Closed2012 – 2016

Phorm Türkiye

A company that used internet provider data to target ads based on browsing habits

Turkey$10.8 millionRegulation and legal issues
Closed2010 – 2014

Argyle Social

A Durham-based software start-up offering social media management for marketers

United States$1.6 millionLost to competitors
Closed2011 – 2013

Admazely

The start-up that offered small online shops easy-to-install retargeting ads

DenmarkRan out of cash
Closed2011 – 2013

PostRocket

A marketing tool from young founders that promised to boost the reach of Facebook posts

United States$610KProduct problems
Closed2009 – 2013

Salorix

The social media analytics start-up whose founder and investors could not agree on an offer from Google

United States$3.5 millionTeam problems
Closed2007 – 2009

Bravoo

The online directory, local search and advertising platform connecting small businesses with consumers

TurkeyMacroeconomic crisis
Closed2007 – 2009

Lookery

The start-up born as an ad network for Facebook apps that was undone by platform dependence

United States$3.1 millionBusiness model failed
Closed2008 – 2025

Bellator MMA

American mixed martial arts promoter

United States
Closed1997 – 2021

Creuna

Nordic customer experience agency headquartered in Oslo, Norway

Norway
Closed2001 – 2013

Acquity Group

Advertising and marketing

United States
Closed2006 – 2009

NebuAd

American online advertising company

United States
Closed2005 – 2008

Picturehouse

Los Angeles-based content marketing and distribution company

United States
Closed1996 – 2007

Bomis

Advertising website

United States
Closed2000 – 2007

Quigo

Advertising and marketing

United States

Is a startup missing from the graveyard?

Tell us about a startup that has shut down; we'll verify it with sources and add it.

This section is compiled from public sources (Wikidata, news archives and company announcements). Figures are given as they appear in those sources; unknown fields are left blank. If you spot a mistake in an entry, you can send us a correction.