Starting a Business Without Quitting Your Job: When to Go Full-Time

Girişimci Kafası5 min read
Henri Rousseau's painting The Toll Gate: two uniformed toll officers by an iron gate at the edge of Paris, with rows of poplars and green hills behind
Image: Henri Rousseau, Gümrük Kapısı (The Toll Gate), yaklaşık 1890, Courtauld Gallery (kamu malı, Wikimedia Commons)

In 1871 a young man named Henri Rousseau took a post as a second-class clerk in the Paris octroi. The octroi was a tax on goods entering the city, collected at toll booths by the city gates. Rousseau was never a customs officer. The nickname "Douanier", the customs man, was given to him years later by his friend, the writer Alfred Jarry.

In the hours outside his shifts, Rousseau painted. He had never taken a lesson. In 1885 he tried to get into the official Salon and failed. From 1886 he showed every year at the Salon des Indépendants, which had no jury. Critics mocked his flat, childlike pictures and saw him as a "Sunday painter".

In 1891 he sent in a jungle painting: a tiger moving through the leaves in a tropical storm. The young painter Félix Vallotton wrote the first serious praise of his work, calling the tiger "the alpha and omega of painting". Even so, Rousseau kept his job. He retired in 1893, aged 49, on a small pension, and only then gave his whole day to painting.

Once the salary was gone, painting did not feed him. He gave violin lessons, and from 1901 he taught at an adult education society. In 1908 Picasso threw a half-serious, half-burlesque banquet in his honour at his Bateau-Lavoir studio. Rousseau's story carries a question: how long should the bridge between a salaried job and a passion be?

Why a gradual move holds up better

Starting a business without quitting your job has a name: hybrid entrepreneurship. Joseph Raffiee and Jie Feng, in a study published in the Academy of Management Journal in 2014, examined a long-running US labour survey covering the years 1994 to 2008. For people who moved from paid work into full-time entrepreneurship in stages, the risk of the business closing was 33.3% lower than for those who jumped straight in.

The researchers' explanation is simple: the hybrid period is a learning period. While the income keeps coming, you get to know the market and make your mistakes cheaply. They also found that more risk-averse people tend to choose this path. Caution here is not a flaw; it is a method.

An old writing desk holding an official's cap and a brass scale, beside it a half-finished landscape canvas on an easel and an open paint box
Illustration: Girişimci Kafası · generated with SI

Sixteen months of a side project

In his interview with Starter Story, Sumit Bansal from India describes his own move step by step. In 2013, while working at a technology company, he started a blog teaching Excel. He wrote after work and began on a free blogging platform. For sixteen months he earned nothing, but he kept writing and kept collecting email subscribers.

By late 2014 his list had passed 2,000 people. He asked his subscribers what they wanted to learn, launched his first course in November 2014, and made five sales within an hour of the first email. He left his job in 2015, just before his second course. At the time the site was earning about half his salary, and he had no savings. As Bansal tells it, the money already coming in gave him a cushion. By 2019 the site was bringing in around 10,000 dollars a month on average.

Five steps to starting a business without quitting your job

1. Read your contract

Your employment contract may include a non-compete, an intellectual property clause or a rule on outside work. A side project built during working hours, on a company laptop or with your employer's clients can later leave its ownership in dispute. If you are unsure, ask a lawyer.

2. Put the hours in your calendar

Rousseau's painting hours sat outside his shifts; yours should be just as clear. Pick a few fixed blocks a week and protect them like meetings. A side project left to whatever time remains never grows.

3. Prove the demand first

Bansal built an audience before building a product, and chose the product by asking that audience. It is the most valuable thing you can do while the salary lasts: see that someone is ready to pay you.

4. Write down your threshold in advance

"When I'm ready" is not a threshold. Put it in numbers: the monthly income from the side project, its growth over the last few months, and savings that cover a set number of months of expenses. Deciding when you reach the line is easier than deciding on the day with your feelings.

5. Recognise the real signal

As Bansal tells it, his reason for leaving was not income but that the blog needed more hours for its next stage than he could give it while employed. If time, not money, has started to limit growth, you have reached the end of the bridge.

A bridge under construction over a river: its stone arches finished on one side, the rest of the span carried across to the far bank on wooden scaffolding
Illustration: Girişimci Kafası · generated with SI

Who counts as an amateur?

The word "amateur" comes from French, and the French word comes from the Latin amator: a lover. At its root is amare, to love. Today we use it for work done without pay, and often say it with a sneer, just as the critics called Rousseau a "Sunday painter".

Yet the word describes a reason, not a lack. An amateur is someone who does the work for love rather than money. That is the hybrid founder's advantage too: as long as the salary pays the bills, the side project can grow out of curiosity rather than under financial pressure.

The calm of a fixed income

In the second chapter of A Room of One's Own, published in 1929, Virginia Woolf describes a legacy of five hundred pounds a year left to her by an aunt. Before it, she had picked up odd jobs from newspapers, addressed envelopes and made artificial flowers. She writes about what changed with the legacy:

"It is remarkable, remembering the bitterness of those days, what a change of temper a fixed income will bring about."

How much of that fixed income does your side project give you today, and what is the number that will decide the day you leave?

If you are curious how to grow without outside money once you have left, What Is Bootstrapping? How to Grow a Startup Without Investment is worth a read.